Smart Neighborhoods Campaign
There is a wealth of non-profits, governmental entities, civic and advocacy groups in Springfield that provide important information, programs and services to the Springfield community. These community resources help meet community needs and can be essential in stabilizing individuals and families. However, resource groups often face challenges meaningfully connecting with intended recipients in[…]
Vote By Mail Promotional Campaign
Because of the 2020 pandemic, voting early and by mail and drop box became critical to ensuring voter engagement. To respond, UAct ran a Vote-By-Mail promotional campaign targeting three East Springfield census tracks starring Mike Williams on video for social media and DeAndre Neal and Jonathon Harrington conducting direct outreach with UAct-developed post cards.
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Pillsbury Forward
Outreach Worker DeAndre Neal worked with UAct partner, Chris Richmond, to assist his newly formed group Pillsbury Forward to canvass Pillsbury area neighborhoods with information on a community forum to discuss solutions to the unique problems of this area.
Springfield Park District
In 2020, UAct contracted with the Springfield Park District to employ our outreach workers DeAndre and Aaron to disseminate Summer Program Guides throughout East Springfield and surrounding communities. OWs also disseminated 150 flyers to promote the Kiwanis Park Movie night to area families. Our outreach across East Springfield helped the Park District reach new audiences[…]
LEVITT Music Festival
Beginning in 2020, UAct contracted with Downtown Springfield Inc & partners to use Neighborhood Outreach Workers to conduct outreach for the downtown Levitt Music Series held every Thursday night on the “Y Block” in Springfield. DSI and UAct funded a campaign to utilize our two Outreach Workers, DeAndre Neal and Aaron Pinkston-El and Organizational Partner,[…]
Springfield Mass Transit District
In our first Partner Campaign in 2019, Friends of Transit, SMTD, and the Urban Action Network teamed up to assist SMTD assess their new route system. With input from the partners, UAct developed a 14-question survey that included rider demographics and satisfaction questions. Ninety-six individual riders were surveyed and their feedback provided SMTD with helpful information[…]
Neighborhood Outreach Workers
Our Outreach Workers served as a direct link between resource providers and underserved people. DeAndre Neal and Aaron Pinkston-El, UAct’s Neighborhood Outreach Workers, are grass-roots activists who live and work directly with underserved community members. Both have developed trusted relationships among underserved populations, are familiar with local social services and systems and are[…]
Home Fire Safety Canvass
After Springfield Fire Department Division Chief, Chris Richmond, spoke to REAP at its monthly meeting, Sara Jacobs coordinated a neighborhood canvass of the Glen Aire neighborhood distributing materials about the Springfield Fire Department’s free smoke alarm program and discussing home safety with residents.